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Why you already have your next business idea
Stop searching. Stop brainstorming. Everything you need is already in front of you. You just need to know how to see it.
I’m going to tell this one with an anecdote.
By the time you finish reading, I hope you find some inspiration for your next project.
Laid off
Yep, that’s right. I was laid off.
Not once, but twice.
First, from a corporate video technology company where I was working as a software engineer for a mere 2 months. Post-COVID cost cutting they called it.

First day on the job
Then, from a small startup I was working at for 8 months that simply ran out of funds.
For many people, being laid off means it’s time to take a break. Rest and recharge before going back into the job market.
Not for me.
In fact, the opposite.
It fueled me to fire up my engines and go even harder than before.
Failure #1: TechServia
Maybe a bit harsh. But it’s true.
I took a step back and looked at my skillset.
What was a high-income skill that I could monetise?
Software development.
So, I created a software development house with two close friends.
TechServia, it was called. Serve the people with tech!

This is all I could find. The landing page no longer exists.
Except, with no people to serve you don’t last long.
No client signed = business closed.
I was disappointed and questioning a lot.
But one thing I took away from it all was that connecting people was the hardest, and most important part. If we had clients, we would have stood a much better chance at succeeding.
This led to me reaching out to a friend who’s a coach. Which leads us on to failure #2.
Failure #2: CoachMiro
Just like TechServia needed clients, coaches do too.
So why not build a platform that connects coaches with coachees?
Sounds like a great idea, I thought. So I got building.
2 months later, CoachMiro was born.
Or at least, in concept.

CoachMiro’s landing page
It never saw the light of day, because it was simply moving too slowly. (Speed is key, and I’ll come back to that in a later edition)
But CoachMiro was also a first.
The first project that I was building in public.
It taught me the importance of sharing the journey of building with others, and the power of community.
Which led me to writing this tweet:

The tweet that birthed Indiedex
Compared to my normal reach, 3700 views was insane!
I knew I was onto something.
Stepping stone #3: Indiedex
100,000 views on X
2,000 site views
100+ user signups
4th Product of the Day
$0 made
These are the stats for Indiedex’s launch day.

Indiedex’s landing page
Since then, Indiedex has helped almost 250 indie hackers connect and share their growth.
But, we never monetized it.
Not yet, anyway.
$0 in the bank.
But one very important DM, and one promising idea.
Let’s do this #4: Pentest List
Indiedex caught the eye of my soon-to-become next business partner.
He had the eye for:
An under-served target market.
A hot problem.
Potential to provide some serious value.

Coming soon…
So let’s see what we can achieve, shall we?
Moral of the story
You discover problems to solve when you start creating.
One feeds on from the next, just like in my anecdote.
But how do you know what to create to get the ball rolling?
Look at the problems others have already solved.
And solve them better by:
Providing more value
Charging less
Making more noise
Whatever you do, don’t stop trying.
You don’t know what’s right around the corner.

Don’t be the guy on the bottom
Now if you’re really struggling for ideas, give this startup ideas generator a go.
If you’re interested in building little internet startups and traveling the world, subscribe to my newsletter for a new edition every Saturday.
And start connecting with other likeminds on Indiedex. It’s free to claim your profile :)